Sci Fi Wire is reporting that the Sci-Fi Channel is changing its name and rebranding itself to: "SyFy" with the tagline "Imagine Greater." I am having a difficult time formulating a balanced response. Not because I hate it, I do understand the motivation and reasoning behind the change, but the name... While phonetically identical to "sci-fi", the word "SyFy" looks like the name of some goofy childrens' toy like silly putty or something. I guess it just seems a lot more difficult to take it seriously, you know?
As of this posting there are something like 675 comments in that linked thread and it looks like all of them are negative. Awesome.
What's more, I can feel a certain kinship with the SyFy folks as my company is also going through a rebranding process (no name changes, though). It always feels like some marketing/ad/branding company is getting tons of cash to come up with something that retarded neighbor kid could have barfed up for free.
Displaying Category: Tv
What does this feel like?
Mar 13th 2009, 17:45
I'm catching up on my Battlestar Galactica backlog and just started watching the episode "Island in a Stream of Stars" and I suddenly felt like I had seen something like this already... So does this feel like the whole "Bad Wolf" thing in Doctor Who to anyone else?
Bryan Fuller Bringing Trek Back to TV?
Mar 11th 2009, 16:54
I found this article on Slashdot explaining that Bryan Fuller, the creator of Pushing Daisies and a writer on other shows such as Dead Like Me, Wonderfalls and Heroes, to say nothing of his experience as a writer on twenty one episodes of various Star Trek incarnations is said to be gearing up for an old-style Star Trek TV program.
I think this sounds pretty cool, and I especially wonder if it's possible for Trek to incorporate the humor and intelligence of shows like Pushing Daisies and Dead Like Me with the intensity and story depth of programs like Fringe and Lost. There's real possibility for something special in that mix...
I think this sounds pretty cool, and I especially wonder if it's possible for Trek to incorporate the humor and intelligence of shows like Pushing Daisies and Dead Like Me with the intensity and story depth of programs like Fringe and Lost. There's real possibility for something special in that mix...